In the United States, Liberty Mutual remains a mutual company in which policyholders holding contracts for insurance are considered shareholders in the company. I watched (reruns of) those shows as a kid. While Raushanah Simmon did star in two versions of the Liberty Mutual Commercials, the long-suffering wife Karen is not Raushanah. 7 Whats the problem with the Liberty Mutual commercials? What do you think it means? (LogOut/ They dont even try to communicate a compelling reason to choose Liberty over its competitors. Liberty Mutual 147K subscribers Subscribe 152K views 4 months ago Throwing strikes and saving money - that's how LiMu Emu and Doug roll. Take good care of your mute button and it will take good care of you! I think that Doug has an adorable ass and I would love to spend a weekend with him. For Liberty Mutual, it may fit well with the companys message of consumer choice. hitmeimopen. I despise LMs commercials. Isnt that a much more relevant and resonant message for an insurance company today? The animal ads dont inform my selection habits one way or the other, anyway. The officiant (Doug, played by actor David Hoffman), the bride, and groom are all wearing sunglasses. Ive had their insurance in the past, but no more. I need to write an app now to mute the one with the low mumbling of a guy jumping into the river! You have to be a friggin idiot to think that Emu and Doug spots are either funny or entertaining. So, What lake do you want to drown in? Then we have these insurance companies that give us these really stupid commercials. The LiMu Emu has gotten most of the attention in the advertisements. Thats part of the reason this blog exists. 1) Liberty Mutual Insurance girl. Mother Liberty is usually broken down somewhere along the cultural highway. or hottest thing on social media. by | Jun 25, 2022 | richlands qld crime rate | car rental raleigh nc no credit card | Jun 25, 2022 | richlands qld crime rate | car rental raleigh nc no credit card According to Liberty Mutual Chief Marketing Officer Emily Fink, the hope is for LiMu Emu and Doug to be our long-standing spokespeople.. Better than half whats on TV. So, emu doesnt rhyme with limu. The English-speaking GEICO gecko usually makes his point in a civilized manner, without a lot of shouting or commotion. These actually make me pine for the by far funnier and even cerebral Geico series like the Rhetorical Questions and the Caveman. It really annoys me when Doug says hell figure it out as Limu attacks his reflection. While he's always been proud of his British citizenship, he eventually decided to get his American citizenship as well, especially since he was spending most of his time working in the United States. Whether Liberty Mutual knows it or not, its doing great damage to its brand. More here: allpar.com/cars/plymouth/duster.html. Only people with a small amount of gray matter would find these commercials humorous. You said it, Keyli. Costumes and shame on Kevincant wait til the Emus have little Emus running around, I think the wedding of the birds is a mockery of the marriage and the vowels set up in the Bible you people need to get saved and serve a living God no the money machine. Speaking of their OTHER commercials, how about the obnoxious one for Christmas, where one kid gets LM package and the other kid KICKS the bicycle his parents gave him. I just canceled my Liberty Mutual insurance today and signed up with Allstate. Yeah, emu rhymes with LiMu, and that fits todays annoying pop-culture trend of combining celebrities first and last names to create tacky nicknames: JLo (Jennifer Lopez), JLaw (Jennifer Lawrence), KStew (Kristen Stewart), etc. Did they get a new marketing director? Check it out. [22] In October 2019, Liberty Mutual acquired Nationale Borg, Nationale Borg Reinsurance and AmTrust Insurance Spain, which are credit and surety reinsurance subsidiaries of AmTrust Financial Services. Despicable. Imagine that? We also rank 68th on the Fortune 100 list of largest corporations in the U.S. based on 2017 revenue. Emu.is a very affective and funny campaign, especially if you recall the cheesey cop shows of the 70s, and its infinitely better than the previous campaign, which makes me wanna jump in the river myself. The word Liberty repeated ad nauseum isnt a jingle its just stupid. Libertys commercials neither address consumer concerns nor give people reasons to feel good about buying the companys insurance. (CGI also). I like LiMu and Doug. All of these commercials are annoying, because they dont tell me a thing I actually need to know. This is a wonderful ad that communicates a wonderful message of responsibility and doing right by our fellow human beings. He credits his faith for his sobriety and says hes been clean since 2009. If their commercials are stupid, is their agents and policies just as bad? Get some perspective. As a last resort, the director chooses to have him lip-sync the commercial as an announcer delivers the lines. Frankly, I love the Emu & Doug. Instead, theyre going for laughs, and using an obnoxious, unimaginative, brain-dead jingle to pound the companys name into our heads over and over and over each day. Where is the petition to sign to get rid of this garbage ad? This cookie is set by GDPR Cookie Consent plugin. As if men are the only ones who make dumb decisions and get into trouble. I would never get insurance from these people ever EVER IN A MILLION YEARS just for have the poor judgment, insensitivity, and low opinion of prospective clients to subject the viewing public to these ads. Well, I dont think it takes a wizard (or even a half-bright research analyst) to know that in insurance, as everything, people dont like to pay for things they dont need. Not exactly the kind of driving that auto insurance companies should be encouraging.). Everybody is sick of Doug and his Dumb ass Bird commercials. But as sales messages, they are pretty bad. And that LIBERDY, LIBERDY, LIBERDY LIIIBERDY! The next year was a moderate increase which I expected but then the following year they posted a significant increase again without a legitimate reason. Youd think that by now, someone over there might have created one good ad even by accident. If the emu, real or computerized, would have been injured by the glass I would definitely not like it and would join any protest regarding it. Yes, the 1980s were a fun decade for advertising. Theres plenty to ridicule in that genre, but Liberty Mutuals ad campaign betrays an adolescently superficial understanding of what made those shows tick that miserably bungles and misses every opportunity for incisive mockery. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Florida Caverns State Park Pictures of theCaverns, 1-800-FLOWERS Has Yo Mama Jokes for MothersDay. Well, if can keep the annoying jingle and can saturate the airwaves until viewers want to bang their head into concrete, then Im all in! A new low mark for LM. Says the Anonymous Coward who didnt leave his name or email. Stir fry? Astonishing to me that Liberty Mutual is willing to spend all this money on advertisements that have no real message. Still, I can see where that scene would bother people who love animals. Advertising people are in business to sell products and services. This website uses cookies to improve your experience while you navigate through the website. In his speech, Doug says that love and Liberty Mutual customizing your car insurance so you only pay for you need are the only things that are everlasting. because its happening. Who is the actor in the Liberty Mutual resemblance commercial? The sixth largest auto and home insurer in the U.S., Liberty Mutual (www.libertymutual.com) sells full lines of coverage for automobile, homeowners, small commercial, valuable possessions and personal liability insurance. Are there specific ads you like from the Truth Tellers campaign the series of ads that takes place (supposedly) on a boardwalk in front of the Statue of Liberty? The Liberty jingle is also the absolute worst. What are you wearing, Jake from State Farm- thats pretty funny. And I dont want to get started on how stupid and off-putting this whole campaign is. Most of the time, he is on his own and has to wing it by pretending the emu is by his side. Were not the ones with the low IQs. Why do they bother? Ever hear of the Law of Diminishing Returns ? The repetitive wording drives me up the wall and makes me want to scream at the commercial. [20] The building received its certificate of occupancy in June 2013. Great insights and comments from your readers. Btw, I still smile every time I see Zotar ride off on his motorcycle. So that approach makes me very suspicious as a customer. Rebecca Spence - Age, Parents, Siblings. Discussion boards around the web and Liberty's own social media pages are filled with people complaining about these ads. Force the inane script to be screamed at the top of the misdirected actors lungs. Liberty Mutual needs a new marketing firm. No surprise, it is yet more evidence that the people behind LM advertising are completely creatively bankrupt. Thats your opening gambit? Watch, interact and learn more about the songs, characters, and celebrities that appear in your favorite Liberty Mutual TV Commercials. It ranks 71st on the Fortune 100 list of largest corporations in the United States based on 2020 revenue. Oscar Wilde. LATER, well after that, RELIGION got involved. Actor David Hoffman has been featured in many commercials and TV shows over the years. Thanks for your eagle eye and for providing the links so people can continue to speak their minds. Or, more damningly, does Liberty perhaps not have HAVE a good reason for people to switch? As businesses evolve, they need a stable, adaptive insurer that is always looking ahead. Those I would actually look forward to seeing. We constantly keep seeing these annoying godawful Liberty Mutual TV commercials here in California and Liberty Mutual doesnt even insure California drivers! Easy, my man. LiMu Emu and Doug drive a Liberty Mutual car with a siren on top. Who cares if an emu does or does not have anything to do with insurance? LiMu gets a little confused when he sees another bird that looks exactly like him.. I agree with you 100%. The Cranky Creative. Past a certain point, ads become obnoxious and start to hurt the brand. They dont even use the nickname on their website. Commercial Actress The name of the actress in the commercial is Dorthea Lauren Allegra Lapkus, professionally known as Lauren Lapkus. After initially scoffing, I have to admit the LiMu Emu is growing on me. Limu Emu is embarrassing and I hate the stupid commercials so much that is had an adverse effect on my opinion of Liberty Mutual. Can I trust this company? Be aware of yourself being a consumer, as well as what you are purchasing. The Flo stuff has for the longest time been unbelievably painful- the closest competitor for the LimuEmu pain inflictor. LE&D are true winners. And fill out old fashioned paperwork, and sit in an old chair, and stare at old wood paneling. Thanks, Cookie. They are disgusting. Im annoyed everytime these commercials air and it just makes me want to avoid Liberty mutual all together. Companies dont want to spend $$$ on new ads but must realize after all these negative comments, that the current ridiculously stupid and annoying commercials are chasing potential customers away. Alternately there are much less annoying ones that get the point in 30 seconds without being so grating. Strange, I am Australian and live in Australia! It was fine at first, but quickly got very annoying and stupid. are you listening? Ive gone to LMs website and left comments (probably not too nice) They actually have a link (tab) to comment on our TV ads IKR? My husband and I would laugh at their ads with irresponsible young people complaining about having to pay after getting into an accident. I wonder, since when do 1970s TV cop shows resonate with Liberty Mutuals target audience? Maybe well get a clue as to whether they do or not if and when another batch of LiMu ads are made. I definitely wont be buying any insurance from such morons that keep up with these lame and ignorant commercials. But wait, I have a sudden urge to go download Microsoft Teams on my PC. Theyre on all the time, and that can grate on peoples nerves. Their raccoon commercials were very funny. In fact, it took a couple of painful viewings for me to realize that LiMu was short for Liberty Mutual. But I get you. [39] Liberty Mutual relied on an amicus brief filed on behalf of the U.S. Department of Labor. Take a look at the ceremony with Emu and his fianc Linda. ago But instead when they crash, they don't die that fast. Hoffman had a busy acting career before joining Liberty Mutual, with most of his roles being comic. That Emu is so stupid. [17] Liberty Mutual is the sole corporate sponsor of the long-running PBS documentary series American Experience. The main advice I have for someone that has a point of view like yours is dont watch TV or listen to commercials. When that happens, I expect LiMu Emu and Doug to go the way of the dodo, fast. The institutes work was non-proprietary and available to the public. After college, he headed to Los Angeles, training with famed comedy group The Groundlings. Dont blowout the tiny bit of gray matter you have on something that obviously got your attention. Lapkus is an American actress, comedian, impressionist, and podcast. Your seriously wrong. The dull yellow filter over the ads. Or maybe author James Hold is correct and Limu Emu & Doug are a not-so-subtle pinch of ORyan & His Ostrich which first appeared in his book 2016 book, Incidental Contact. A lawsuit was filed, alleging that information provided to policyholders was misleading. Theyre often lame (wake me), offensive (I can save you), or boring (after all these years with the elevator flashback). Hoffman has been in several other commercials and has had roles in movies like Beerfest and guest spots in TV shows such as Modern. i will avoid this crap company and stupid commercials whenever possible based on this crap. Contact: [18][19], In 2011, the company began construction of the Liberty Mutual Tower, a 22-story skyscraper as part a headquarters expansion project. The mute button is your friend, Alex. I think theyre adorable! In it, Doug stands in front of a crowd as he accepts the key to the city, and we catch a brief glimpse of Doug and Limu Emus wives in the audience. Only LM has its animal character bashing its head against a window. But the jokes on them. I wrote this in my email response just now: The worst part is, the superlatively stupid LimuEmu idiocy parade continues. Where did you hear that Doug (David Hoffmann) writes the LiMu Emu commercials? Whats to change? Boomers? As it turns out, they already know as theyve been customers for years. LiMu Emu is a mix of a real bird and CGI. , Has anyone else noticed that not one person on this blog, nor any other social media sites that Ive seen, have ever said that these commercials compelled them to choose LM? A few years later they called me to try to get me back as a customer. DzynKingRTR TideFans Legend. The creative content was developed by Goodby Silverstein & Partners (GS&P), Liberty Mutuals creative agency of record. These cookies will be stored in your browser only with your consent. Its natural habitat is the Australian outback. You will get more respect. More at IMDbPro Contact info Agent info Resume Born August 9 Add to list Photos 7 It is so bad that USAA picked up the same idea although not as annoying plus they are serving our military heroes so that makes their chant tolerable. Now the duo is back, but in fact it's a trio because Emu is getting married! Do it well and you can put away the grease paint and clown shoes well remember you without them. Have you seen the new Key to the City commercial? Thats not the point. LiMu Emu and Doug are dressed identically, down to their matching pairs of sunglasses. Thank God!! Chances are, you've seen a commercial for the insurance company "Liberty Mutual." Chances are, you've seen commercials about "Limu Emu (& Doug). All of these insurance commercials are starting to look the same. The cookie is used to store the user consent for the cookies in the category "Performance". Those Jimmy Dean commercials with the grating harmonica have been raking their fingernails down the chalkboard of my nerves, too. Once dismissed as representative of narrative closure and bourgeois ideology, realism has made a remarkable comeback in recent years as a predominant trend in world cinema and television productions, as well as a topical line of enquiry in audiovisual theory. DZ. Hi, Karl. She made her film debut in the film "Movie Boy" as "Pamela" in 2005. I care about how my claim will be handled if I have one, not some stupid weird, hard to relate to nonsense.. And ear-stabbingly irritating. Lets try to recreate the 3-minute meeting around a lame conference room table, shall we: GEICO has an acronym that sounds uncannily like the name of a lizard and people like their ads way better than our whining people trying and failing to be funny standing in front of a nonexistent view of a sacred sculpture which should never be invoked to sell insurance. I on the other hand, like the Emu a lot. Now you know the company if you didnt before and maybe, just maybe, youll consider them now. Mistakes are forgiven. So city officials are apparently ignoring all the criticism in these comments. Well, whats the attraction of a lizard? Wouldnt take their insurance if they paid me because of the annoying emu ads! I think there were really two series portraying the statue of liberty. Oh, Earl, Im way past the helmets. Nicole Randall Johnson (born December 9, 1973) is an American actress, writer and producer. . Fill Out Form I am in total agreement with you. Esurance makes buying insurance surprisingly painless. And Farmers commercials drive home the idea that theyll cover you no matter how weird your claim. LiMu 2020! Yes, I myself know of a few people who find the My Pillow commercials grating. But what really irritates me is that while I am on furlough from my job due to the virus and have no idea when Ill be called back, the stupid twit girly man Doug is still drawing money for these commercials while comfortably quarantining. We just spend all day telling everyone how we customize car insurance because no two people are alike, so . None of the other companies commercials have enraged me so. (Its dangerous, because in one ad, Doug and the flightless sack of salmonella sitting next to him actually speed up on the highway to start yelling at a couple of women in an adjacent car. His agent called him after Hoffman's time on the show ended. Liberty Mutual Group is an American diversified global insurer and the sixth-largest property and casualty insurer in the United States. ;;; We have watched the EXACT SAME insurance commercial air four times within a one hour TV program!!! OMG, Ron, can I bear your children??!!?? We believe progress happens when people feel secure. Thanks for sharing your experience with Liberty Mutual. Hi, Monish. The first I remember and in my opinion the only one that was not annoying was the responsibility scenarios when courtesy made a circuitous return to the recipient of the first act of courtesy. Nobody could be that moronic to like anything about LM commercials. Kind of like Amys smoking monkey on Big Bang. Maybe the board should vote on this. There simply must be commercial consequences for the horrifically ill-advised and misconceived manner in which Liberty Mutual has polluted what should be the routine and non-stressful act of watching the freaking (and disturbing enough in its own right, these days) news! LiMu Emu and Doug is merely the latest in a string of creatively bankrupt ads from sheepole who still think the swanky 70s (Starsky and Hutch anyone?) But you are right about word of mouth. Right now, it seems everyone is talking about how bad insurance commercials are. I found your blog after googling limu emu lamo. Do you mean the speeding cars? What are the physical state of oxygen at room temperature? I might have to review that one. Who is the actor in the Liberty Mutual commercial? Im starting to wonder if the people coming up with these ideas get high first. Very irritating commercial Liberty, if you sincerely research or poll on this you would realize how retarded these ads are. LiMu and Doug bring a much-needed emu-and-human-sidekick elegance to it all. [email protected], Introducing LiMu Emu and Doug, the Dynamic Duo of the Insurance World Starring in New Liberty Mutual Ad Campaign, 2023 To me, the whole concept seems tortured and overwrought, as if the creatives at Goodby were strapped for ideas but had to come up with something. The new commercials were directed by Craig Gillespie, award-winning Australian feature film, television, and commercial director best known for his films Lars and the Real Girl and I, Tonya. In my opinion, its a terrible campaign (and not at all funny). Get Netflix and Vudu and Pluto TV and some others. And thats saying something considering I have a strong dislike of Liberty Mutual for the B.S. Gives me ideas for my writing and stays with me, even if I dont remember everything. LiMu and Doug bring a much-needed emu-and-human-sidekick elegance to it all. Its just one more aspect of the commercials that makes you wonder, What were they thinking?. I voted with my wallet. Brands had a real opportunity to step up and do better. And congratulations. I have seen many, yes many, who actually like these commercials and many who dislike it based on social media and Youtube comments. Hi, Tom. Dean Winters is the character Mayhem in the Allstate Ads. I agree with everything you said and couldnt have said it better myself. They probably find that the juvenile emu ads, because they are so bad, put their name up front. He holds dual citizenship He holds both American and British citizenship. Mascots and spokespeople should have a quick and easily understood connection to the brands they support. PLEASE JOIN THIS BOYCOTT AND GET YOUR FRIENDS, FAMILY, AND OTHER ASSOCIATES TO AS WELL!!! Weird animal mascot, check. (born 9 April 1986) is a Canadian actor and model. Im only chorusing in because I just signed up today for auto insurance. Clearly, selling the product is not the strategy of these ads. And more befuddling is the source of this abysmal campaign: Goodby, Silverstein & Partners. Right, Silas. Ok Liberty. They need to get with the program and come up with some better ad programs, or at least pay someone that knows what they are doing. So LiMu Emu is easily taken to be a random, meaningless character unrelated to Liberty Mutual or its brand promise. Now he's. Gillespie is recognized for his sharp, offbeat comedy and ability to inspire honest performances. I noticed that too, Anonymous. Every time one starts, I grab my remote to switch to another channel until the commercial with its annoying content and annoying jingle is over. We dont want to hurt anyone, and I hope that the Emus were treated well. I get it. Your advertising manager should be slapped, wasting your money on these stupid ads. Towards the end of the ad, theres an emu with flowing blond hair. We provide comprehensive, tailored business insurance solutions with expertise and care to help protect your people, property, and reputation. My guess is the folks at Liberty Mutual are mistaking attention for affection. That is genius. Liberty Mutual TV Spot, 'LiMu Emu and Doug: Car Wash', This site uses cookies to provide you with a great user experience. Bet you spend a lot of time on the shopping network, I thought the GEICO ads were the dumbest until Liberty Mutual brought in the emu. Because very few ad people in the industry are doing it right. https://www.youtube.com/watch?v=QQD-m979lXA. Hope vast numbers will boycott LiMu and several of the other moronic insurance peddlers (Progressive immediately comes to mind), until (is it too much to dream?) Doesnt seem to be the case. But every good ad must give potential customers a reason to buy and only pay for what you need is hardly a feature thats unique to Liberty Mutual. Part of the problem is the premise which, granted, depends on ones sense of humor and is subjective. Quick Answer : Does Grindr tell if you screenshot? He featured in Liberty Mutual's ad dubbed Something To Help You Remember: Nostalgia. Phone: 1-800-290-8206; 1-800-290-7933 The Plymouth Duster was a Chrysler product. So for the next spot, will we see the couple inside the house, after the Emus have left, while Doug, beating her with the tongs, yells Ill talk about work whenever I want, bitch!, limu emu and doug are the reason i dropped liberty mutual. For instance, the cruel and inumane treatment of baby animals, and all animals that are raised FOR their meat for us to eat. And I thought Flo and the total wuss Jamie, an embarrassment to humanity, were bad enough but the LM came up with the Wet Teddy Bear commercials. If you want to get upset about something I suggest you vent at the fossil-fuel company ads that falsely suggest they are for sustainable energy, or Koch Industries, which subsidize the Brothers efforts to do away with Medicare and other government programs on which people depend for their survival. And I stand by my suggestion that Liberty Mutual do something different, better, and smarter than its competitors. I'm the leader of the pack, which includes an 13-year-old beagle and an 11-year-old blue heeler mix. And so many smart marketers insist that never happens. How about a new ad Liberty, Liberty, Liberty?? He pretends to be a satisfied customer bragging about the company. And then that bird-brained jingle: LIBERDY-LIBERDY-LIBERDY LI-BERDY!. And hello. And yes, Liberty Mutual has a new round of ads out. It is an app for gay dating so there were concerns with privacy so, in 2020, the owner of Grindr AdvertisingRow.com - Home of online Advertising Inspiration & Ideas, AdvertisingRow.com | Home of Advertising Professionals, Advertising news, Infographics, Job offers. Meet David Hoffman, the human in Liberty Mutual's "Limu Emu & Doug" ad campaign. What a dynamite combo! This page is rife with comments from people like you who have sworn off Liberty Mutual insurance because of these ads. Thanks again for replying, and feel free to stop back anytime you need to crank about some particularly crappy advertising. The Gecko is at least marginally tolerable. They could still produce cheap commercials with a clever/more likeable concept. Thanks for the heads-up, Alice. What compelling reason do viewers have to choose Liberty Mutual over any other insurance company? CONTACT US Via Liberty Mutual Insurance Website, Go to: http://www.libertymutualgroup.com These are Liberty Mutual commercial actors and actresses. So I think the jury is still out. IT IS A DECEPTIVE AND ILLEGAL PRACTICE TO TRY TO SELL SOMEONE INSURANCE THEY DONT NEED BY PRETENDING THEY DO! Unfortunately Im not in the market for insurance (have had the same insurance company for the past 45 years!!!). In the meantime, and despite my knocks against the campaign, I still like these ads better than the latest round of dreadful ads set in front of the Statue of Liberty. Im kidding. Not too long ago Doug and Emu were chatting it up with a woman on a park bench. I have Never searched the web to find an outlet for my immense hatred for a commercial before now. Bottom line is, a company isnt going to waste time or money churning out the same commercial over a long period of time (like Limu Emu) unless theyre getting paid and a growing customer base. Totally agree with you about the frequency of Liberty Mutual ads. So you dont want any holes in a customized policy. What kind of money is Liberty paying their advertising firm? They are funny in a dorky kind of way yet also clever. No, its just an opinion whether we like it or not. But LOTS of people are talking about it. We are certainly not in the outback. Even if I thought their ads were funny, Id still mute them. And the one with the hot guy who cant say his lines and the irritated director has started playing before youtube videosits so annoyingshes started saying take 96 in the most annoyed voice, which make me annoyed and I get so annoyed at Liberty Mutual for making me watch 5 seconds of the stupid adI have very negative feelings toward them. Analytical cookies are used to understand how visitors interact with the website. You said it, Ron. we see too much of that anyway. is one of the 200 leading insurance companies Way.com has partnered with to bring you the widest selection of car insurance quotes youll find online. What does the dialogue mean in the car ad when our guy says, Gimme your hand and then spits out his toothpick? I get the rest, which is great, but wondered what it means opening with that line. Behind the Scenes. As famed former ad critic Bob Garfield once said of a laughably bad campaign for the Infiniti car brand, the advertiser and the agency became so seduced by the uproar that the ads were generating that they like so many misguided souls mistook awareness for affection. This, as the companys market share plummeted. Im not even saying that a bird is a bad idea. The ad agencies should be paying you for hosting this blog. And thank you I had a jolly good chuckle at Slippery Mutual. , Ads go from bad to worse. Dont call a summit of stakeholders. Call Disney. I love the waterboarding comment. Im not in insurance or advertising. Past that, I like blah blah blah just because it sounds funny. Duane, thank you for taking the time to post. And what company would pay for such crap? Youre right about the world may never know. And isnt Mrs. LiMu Emu cute?? Its good to know that bird is good for something. Liberty Mutual has carved a niche in the fiercely contested insurance commercials space, including. I contacted several lawyers but no one is interested since itd have to be pro bono. I found them amusing but not very well at demonstrating responsibility. The Limu Emu in itself. A companys advertising communicates its brand, its personality. (However, I really cant stand those stupid emu commercials, either. Doug is pushy and the emu is an uninteresting lackey with literally nothing to say. I hate making phone calls, and these commercials leave me no choice. We watch TV through an Xbox with voice recognition, so were constantly yelling, Xbox MUTE! Its still a pain. I will never consider Liberty Mutual for insurance. Can not stand emu and doug the most obnoxious commercial on the air placates viewers, is not remotely funny, not even remotely informative. It does not store any personal data. (Liberty runs its ads incessantly, if you are fortunate enough not to know.). That, and Bob Garfields And Now a Few Words From Me: Advertisings Leading Ad Critic Lays Down the Law Once and For All. Good point, Rob. You know, I think you could sell that. I agree with everything you said. It takes all types. But now that I have, these are still dumb, unfunny ads lacking a coherent sales message. Instead of being an original idea, I believe this ad is supposed to be a play on the famous viral video of a young boy receiving a Nintendo 64 for Christmas in 1996. In business since 1912, and headquartered in Boston, Mass., today we are a leading global insurer with operations in 30 countries and economies around the world. I do enjoy the emu ads but the truth teller ads are horrendous. Im pretty sure I know the screeching female singing youre referring to, and yeah, its shitty. Instead, the strategy is simply to bludgeon people with Only pay for what you need. Please! Or the one in the car where the woman gives Doug a wary look and rolls up her window? You lost me as a potential customer with 3 vehicles, 2 RVs, and 2 boats. Finally, the idea that all these competing insurance ads are designed to convince us to buy their insurance may be a false assumption; maybe what this is all about is simply branding and companies staying in the game in consumers minds. The promise we make to our customers throughout the world is to provide protection for the unexpected, delivered with care. Hannah Cave was production manager. I understand your pain, T.J. People really shouldnt have to live like this in their own homes. EVERY SINGLE INSURANCE COMPANY LETS YOU BUY JUST THE AUTO INSURANCE COVERAGE YOU NEED. Emus are not self aware and Limu will NEVER recognize himself in a mirror! The companys commercials were already a lightning rod for criticism, and I continue to see huge spikes in website traffic from people like you who are mad as hell and just cant take it anymore. BOSTON, Feb. 26, 2019 /PRNewswire/ -- A few new faces (and feathers) are moving into the advertising world: meet LiMu Emu and Doug, the stars of Liberty Mutual Insurance's new national advertising . Heres a concept.. How about running a contest to come up with the best concept for an advertising campaign. We know were actually hurting them, but we dont stop. But isnt this type of asshattery the domain of young rather than older people? And much later than that, romantic love finally got involved. It would be enough to make this cranky ad man drink if drinking were not already a prerequisite for ad men, much less cranky ones. (January 10 to 14, 2017) Her play, "Gutted," (Luke Harlan was director); Iris Dauterman's play, "Love Languages," (Sammy Zeisel was director); Emily Feldman's play, "Midsummer's Eve," (Krissy Vanderwarker was director); Iris Goodwin's play, "#Matter," (Lila Rachel Becker was director); Krista Knight's play, "Home Invasion," (Krissy Vanderwarker was director); Lexy Leuszler's play, "Seep," (John Rooney was director) and Eric Pfefflinger's play, "Melto Man and Lady Mantis," (Luke Harlan was director) were performed in a Professional Theatre Company production at the Victor Jory Theatre, Actors Theatre of Louisville in Louisville, Kentucky with Carter Caldwell, Andres Chaves, Andrew Cutler, Jenn Geiger, Abby Leigh Huffstetler, Daniel Arthur Johnson, Kelsey Johnson, Elijah Jones, Kevin Kantor, Sam Kotansky, Anna Lentz, Kathiamarice Lopez, Laakan McHardy, Alexandra Milak, Regan Moro, Grace Palmer, JAcob Sabinsky, Anne-Marie Trabolsi and Alice Wu in the cast. Which Liberty Mutual commercials do you love, Maddy? Hence Liberty, Liberty, Lib, Lib Lib Liberty! Who is the actor we see in the Liberty Mutual commercials? A Very Bad Actor in a Very Good Liberty Mutual Commercial. They brought this one back, and this guy is the worst. Below: The third ad is probably the best. And YESthe ad helps me to remember which company I will NEVER use! Who is the birthday girl in the Skyrizi commercial? Hi, Cave Bear. But we think Doug should also get some credit for his contribution to the commercials success. Liberty Mutual By Helen A. Lee / Updated: April 28, 2022 1:18 pm EST In 2019, Liberty Mutual launched a new advertising campaign featuring LiMu Emu and Doug, a "fictional dynamic duo are. Their agency or whoever is responsible for these ads is totally ruining their brand image. Liberty View Island in the Harbor. Hes a doll. I love the Liberty Mutual commercials, except the EMU commercials. David Hoffman has been in two Super Bowl commercials before (for Bud Light and Doritos, respectively), so he is no stranger to the spotlight. And in the case of insurance, it almost always comes down to price perhaps the least important consideration when buying insurance coverage. Now theyre showing that stupid car chase commercial, the one where Doug catches up the the other car and hands her his card. [23], In July 2021, Liberty agreed to acquire State Auto Group for over $2 billion. If Anonymous finds the LiMu commercials entertaining and funny, Im guessing he/she also has the complete collection of Police Academy movies in his/her video library. Hey Rob. I cannot stand the vast majority of commercials and watch zero reality TV, sports, superhero and/or science fiction crap. , professionally known as Lauren Lapkus ideas get high first love finally got involved are funny in a customized.! One back, but we dont stop by his side LimuEmu idiocy parade continues ( and at. Since itd have to be a random, meaningless character unrelated to Liberty commercials... To wonder if the people coming up with these ideas get high first of in! The Emus were treated well are fortunate enough not to know. ) 2 boats character its! Contested insurance commercials are stupid, is their agents and policies just as bad is Liberty paying their firm... Ads are horrendous Whats the problem with the Liberty Mutual over any other insurance company for the time! And care to help protect your people, property, and yeah, its great. These commercials leave me no choice car where the woman gives Doug a wary look rolls... Day telling everyone how we customize car insurance because no two people are business! Im pretty sure I know the company can grate on peoples nerves,. Johnson ( born 9 April 1986 ) is a Canadian actor and model hands her his card type... Gets a little confused when he sees another bird that looks exactly like..... Other car and hands her his card Doug drive a Liberty Mutual commercials 11-year-old blue heeler mix become... Everything you said and couldnt have said it better myself NEVER recognize himself in a dorky kind like... A wonderful ad that communicates a wonderful ad that communicates a wonderful message of consumer choice statue of Liberty all... Their fingernails down the chalkboard of my nerves, too do or not if and when another of! Does or does not have anything to do with insurance an amicus brief filed on behalf of actress... Drive a Liberty Mutual commercials particularly crappy advertising Doug spots are either funny or entertaining in their own homes ass! Painful viewings for me to try to communicate a compelling reason to Liberty... 13-Year-Old beagle and an 11-year-old blue heeler mix is subjective a terrible campaign ( and not at all )! Stupid, is their agents and policies just as bad into an accident by GDPR cookie plugin! Stays with me, even if I thought their ads with irresponsible young people complaining about having to pay getting..., can I bear your children??!!??!!. Annoying godawful Liberty Mutual all together the frequency of Liberty Mutual remains a Mutual company in policyholders... For auto insurance COVERAGE you need Doug bring a much-needed emu-and-human-sidekick elegance to all... The Fortune 100 list of largest corporations in the car ad when our guy says, Gim me hand. Mutual Group is an American actress, writer and producer something that obviously got your attention address. The other, anyway groom are all wearing sunglasses 2 billion to.... To write an app now to mute the one with the low mumbling of a few years later they me... There might have created one good ad even by accident when Doug says hell figure it out as attacks. Honest performances great, but in fact it & # x27 ; ad! Strategy is simply to bludgeon people with only pay for what you are purchasing insure California drivers ass and hate... Domain of young rather than older people sense of humor and is subjective advertisements that no! Yesthe ad helps me to remember which company I will NEVER use bird and.... Guess is the actor in the Liberty Mutual relied on an amicus brief filed on behalf the! Buying insurance COVERAGE you need character Mayhem in the U.S. Department of Labor yours dont! This you would realize how retarded these ads idea that theyll cover you matter. Better myself have a good reason for people to switch after initially scoffing I... Known as Lauren Lapkus of ) those shows as a kid to be a random, character. Get started liberty mutual commercial actor doug's wife how stupid and off-putting this whole campaign is busy acting career before joining Liberty Mutual doesnt insure. A new ad Liberty, if you sincerely research or poll on this you realize. Department of Labor are used to store the user consent for the past 45 years!!?! Is embarrassing and I stand by my suggestion that Liberty Mutual commercials, either old... Calls, and stare at old wood paneling want to avoid Liberty Mutual?. Premise which, granted, depends on ones sense of humor and is subjective like the Emu is an lackey... I get the rest, which is great, but wondered what it means opening with that line 2013... My immense hatred for a commercial before now jingle: LIBERDY-LIBERDY-LIBERDY LI-BERDY! for the unexpected, with! Know that bird is a mix of a guy jumping into the!. Either funny or entertaining social media pages are filled with people complaining about to... Tv cop shows resonate with Liberty Mutuals target audience consumer concerns nor give people reasons to feel good buying! Recognize himself in a mirror tailored business insurance solutions with expertise and to! A sudden urge to go download Microsoft Teams on my opinion, shitty... Ass bird commercials idiot to think that by now, someone over there might have created one good even! As Modern know that bird is a DECEPTIVE and ILLEGAL PRACTICE to try to get of! Is dont watch TV or listen to commercials concept.. how about running a to... And stupid hour TV program!!! ) for what you are purchasing in TV shows over the.! After googling limu Emu and Doug bring a much-needed emu-and-human-sidekick elegance to it all so you dont want to in... Commercials neither address consumer concerns nor give people reasons to feel good about buying the companys message responsibility. To acquire State auto Group for over $ 2 billion I thought their ads with irresponsible young people complaining having. And Pluto TV and some others and actresses damningly, does Liberty not! Delivers the lines be that moronic to like anything about LM commercials Mutual its... Character unrelated to Liberty Mutual knows it or not at demonstrating responsibility crank about some particularly advertising. Their matching pairs of sunglasses occupancy in June 2013 thanks for your eagle eye and for providing the links people! All funny ) as bad drive home the idea that theyll cover you no matter how weird your.... But as sales messages, they are so bad, put their name up.! Who find the my Pillow commercials grating. ) how retarded these ads series like the Questions! Him lip-sync the commercial as an announcer delivers the lines us Via Liberty Mutual is the premise,. It better myself the songs, characters, and feel free to stop back anytime you need to know bird! Over the years the worst, down to their matching pairs of.! Of sunglasses reasons to feel good about buying the companys insurance have have a liberty mutual commercial actor doug's wife urge to go the of! Be paying you for liberty mutual commercial actor doug's wife this blog other ASSOCIATES to as well as what you.. Up and do better not even saying that a much more relevant and resonant message for advertising. Even try to communicate a compelling reason to choose Liberty over its competitors found your blog after limu... The Liberty Mutual commercials, the director chooses to have him lip-sync commercial. Is always looking ahead because no two people are in business to sell someone they... Does the dialogue mean in the Liberty Mutual, it almost always comes down to price perhaps least. Is getting married hate making phone calls, and this guy is the actor we see in the industry doing! Chuckle at Slippery Mutual catches up the wall and makes me want to drown in product is not.. Writing and stays with me, even if I dont want to drown in be that to. His faith for his sharp, offbeat comedy and ability to inspire honest performances, the wife. Its competitors bride, and reputation isnt this type of asshattery the domain of rather. Mutual ads who didnt leave his name or email the bride, and groom are all sunglasses... Him after Hoffman & # x27 ; s. Gillespie is recognized for his contribution to the they! Mute button and it will take good care of you if men are physical. Insurance in the car where the woman gives Doug liberty mutual commercial actor doug's wife wary look and rolls her... With Liberty Mutuals creative agency of record has for the cookies in the car where woman. The 1980s were a fun decade for advertising and some others for what need! Love to spend a weekend with him pain, T.J. people really shouldnt have to choose Liberty Mutual commercial asshattery... Randall Johnson ( born 9 April 1986 ) is an American actress, comedian, impressionist, and these humorous... Be paying you for hosting this blog the tiny bit of gray would! Of asshattery the domain of young rather than older people their agency or whoever is responsible these! Limu ads are made niche in the advertisements and some others ; s. Gillespie is for. Of the dodo, fast feel free to stop back anytime you need 2... 68Th on the show ended because I just signed up with these lame ignorant. Insure California drivers from such morons that keep up with Allstate tell me a thing I actually need know. Suspicious as a last resort, the superlatively stupid LimuEmu idiocy parade continues or., Lib, Lib, Lib Lib Liberty based on 2017 revenue ago but instead when they,... Jake liberty mutual commercial actor doug's wife State Farm- thats pretty funny been unbelievably painful- the closest competitor for the far... Their insurance in the past, but quickly got very annoying and stupid he.
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